With regards to return on investment, businesses want to make sure that running a campaign will bring them a certain amount of leads or sales. With that in mind, The Direct Marketing Association have said that email has been the most effective and outperformed other methods of marketing. When looking at the numbers, they said that email generates a return of \u00a329.64 for every \u00a31 spent, proving that you really should give email marketing a try for your business, (if you haven\u2019t implemented it already!) as it does provide results. <\/p>\n
Considering the return that email marketing gives us then, if you are not using email already to market your business\u2019s products or services then you are missing out. Businesses that use the full marketing mix available to them are more likely to achieve success in their industry, and gain more customers over time than those who sit back and wait for referrals or for the phone to ring. It is also essential to use good quality data to help you gain better results.<\/p>\n
UK Datahouse are experts in the data industry, and we can help with choosing the right email marketing lists<\/a> for you to send out to if you are looking to expand upon your current customer base. <\/p>\n The next thing you need to think about is your business data or consumer data, depending on your target audience. As you\u2019ll want to send out to marketing lists in order to gain more awareness of your brand through the campaign, you want to ensure that you have the most up to date information to hand, without relying on only your subscriber list. <\/p>\nAccurate Emails For Sending<\/h2>\n